A Tradition of Excellence

Howard Australia Pty Ltd is based at Seven Hills in New South Wales and is a wholly owned subsidiary of Power Farming Wholesale Limited, a fully independent and privately owned New Zealand headquartered company.

Among Australia’s farming communities, ‘Howard’ is an iconic brand and Howard Australia Pty Ltd is a direct descendant of the original company that started in Australia in 1923 when the first rotary hoe (Rotavator) was produced.

Since then, Howard has established itself as one of the most respected and successful short-line providers in the country and has, as part of its portfolio, an enviable line-up of top quality products covering a diversity of farming applications. Supported by a team of dedicated and experienced industry professionals and an extensive nationwide dealer network, the name ‘Howard’ has become synonymous with quality, service, reliability and longevity.